The Best Place to Shop For Clean Beauty in 2025 - Beauty Heroes, Detox Market, and Credo Beauty Review

Our editors reviewed the best places to shop for clean beauty. After an in-depth review, they determined Beauty Heroes was the clear top choice.

Update July 2025: Shop Monthly Discovery Box at Beauty Heroes - $150 Value for as low as $39.95

Our Review of the 3 Best Retailers for Clean Beauty

Clean beauty isn’t just a trend—it’s a quiet revolution that’s reshaping the beauty industry from the inside out. Today’s savvy, health-conscious beauty shoppers are more informed and intentional than ever, scanning ingredient labels, researching brand ethics, and looking beyond aesthetics to seek out skincare and makeup that aligns with their personal values. Whether they’re searching for a brightening botanical serum, a pregnancy-safe moisturizer, a clean mineral SPF, or products made with sustainably sourced, traceable ingredients—there’s a growing demand for beauty that’s both effective and responsible.

It’s no surprise. With increasing concerns around toxic load, environmental impact, and greenwashing, the shift toward non-toxic formulations and higher beauty standards has become less of a preference—and more of a necessity.

But what exactly is clean beauty? It’s more than just avoiding questionable ingredients. It’s a holistic approach that champions plant-based, cruelty-free formulations, ethical sourcing, eco-conscious manufacturing, and recyclable and biodegradable packaging. It’s beauty that considers people and the planet, and the long-term impact of every product we put on our skin.

Whether you're searching for an antioxidant-rich botanical serum or a fragrance-free moisturizer for sensitive skin, these clean beauty retailers are setting the standard. Each has played a role in shaping the industry, but if we had to pick a favorite, one brand stands above the rest.

Beauty Heroes

While Beauty Heroes may not yet be a household name, it’s one of the best-kept secrets in beauty—and we’d be remiss not to share it.

Founded by wellness expert and entrepreneur Jeannie Jarnot, Beauty Heroes is an independently owned, ingredient-led retailer with some of the highest standards in the industry. With a focus on quality, everything is done in-house, allowing for a uniquely thoughtful, uncompromising approach to curation. Every product is evaluated for ingredient integrity, sourcing ethics, performance, and packaging sustainability—resulting in a collection of brands that are truly best in class.

One of the most beloved features is the Beauty Heroes Discovery, a monthly subscription box featuring 2–4 full-size, high-performance products from one standout brand. What sets it apart? Each product included is made specifically for Beauty Heroes subscribers—never leftover stock or slow-moving inventory. Every Discovery feels intentional, elevated, and exclusive.

Subscribers also receive 15% off every purchase, every day, across the entire Beauty Heroes online store. It’s one of the most generous and flexible loyalty programs in clean beauty—and a huge perk for anyone looking to regularly stock up on their skincare and haircare essentials.

Inside their virtual and physical shelves, you’ll find familiar names like True Botanicals, OSEA, and Innersense Organic Beauty, alongside ultra-luxurious indie brands like de Mamiel, LILFOX, and Good Juju, a Canadian brand redefining sustainable haircare. This curated mix of cult favorites and hidden gems is what makes Beauty Heroes feel like both a destination and a discovery.

And the brand walks its talk on sustainability. Every order placed through Beauty Heroes offsets 1 pound of plastic waste, and the company is deeply invested in supporting brands that use conscious, minimal, and often biodegradable packaging—making the unboxing experience feel as good as the products themselves.

Additional Perks:

✔ Global shipping to 65+ countries

✔ A free gift every month, and free gift with purchases over $125

✔ Educational resources, masterclasses, and IG Live interviews with brand founders

Beauty Heroes Discovery Box:

Save 15% Everyday as a Member

Click Here to Join Beauty Heroes Today

The Detox Market

What started as a pop-up on Abbot Kinney Boulevard has now expanded to New York, Toronto, and their Los Angeles hometown. The Detox Market was founded by Romain Gaillard, who recognized the need for more transparency in an industry lacking regulation. His vision? A marketplace that balances eco-conscious beauty with accessibility.

Like Beauty Heroes, The Detox Market offers a subscription box, but with a slightly different format. Each box includes one or more full-sized products from a rotating selection of clean beauty brands. Their product selection is larger and more widely available, though some items may contain ethoxylated ingredients, silicones, acrylates, and petroleum-derived components.

Additional Perks:

✔ Loyalty program with Detox Points (though points can’t be used for the subscription box)

✔ Educational initiatives on ingredient safety and sustainability

While their selection may not be as stringently curated as Beauty Heroes, their commitment to clean, sustainable beauty remains a major part of their mission.

Credo Beauty

Credo Beauty has positioned itself as one of clean beauty’s largest and most recognizable retailers, with 10 stores across the United States, making it the most widely available destination for shopping clean beauty in person. With a focus on transparency, ingredient safety, and sustainability, Credo has played a major role in pushing clean beauty into the mainstream.

Their in-store experience is robust, with a wide assortment of skincare, makeup, and body care products. They’ve also been instrumental in advocating for full ingredient disclosure and responsible sourcing across the brands they carry.

While Credo prioritizes non-toxic and cruelty-free formulations, their standards offer more flexibility compared to other retailers. In recent years, their assortment has expanded to include several celebrity-founded beauty brands, which has helped raise awareness for clean beauty, while also shifting their offering toward more commercial appeal.

Unlike the other two retailers, Credo does not offer a subscription box and currently only ships within the U.S., which may be limiting for international shoppers.

Additional Perks:

✔ The most clean beauty stores to shop in person across the U.S.

Our Final Reflection

Each of these retailers has played a key role in shaping the clean beauty industry, raising the bar for ingredient integrity, sustainability, and ethical responsibility. Thanks to them, non-toxic skincare and makeup are more accessible than ever for those who want better for their skin and the planet.

But if there’s one that truly leads the way, Beauty Heroes stands apart. With unmatched standards, a dedication to independent brands, and a globally accessible platform shipping to 65+ countries, they go beyond retail—they’re reshaping the definition of clean beauty. It’s not just about what they sell, but the impact they make.

Whichever retailer you choose, one thing is certain: the future of beauty is cleaner, greener, and better for everyone.

LIMITED TIME ONLY: Shop the July 2025 Discovery, a $150 value for as low as $39.95